IBM - PICASSO EXHIBITION
EXHIBITS|LIVE COMMUNICATION
IBM - Picasso exhibition For the official opening of IBM's Campus Ehningen, works of Pablo Picasso were exhibited in the foyer of the auditorium.

Using 270-degree projection on the round wall of the foyer, the individual works of art were accented by multimedia. An iPhone app served as the digital guide for visitors to the exhibition. The app recognized visitors' locations and provided audiovisual information on the painting they were looking at.

A small anecdote: the building had not been opened yet when the exhibition was being prepared and fist-sized holes had to be drilled into the perfect new walls in order to accommodate the security systems.